Record growth for Europe’s digital theatres: according to the statistics provided by MEDIA Salles, the number of screens equipped with DLP Cinema or SXRD technology at 31 December 2009 came to 4,693 – a 206.9% rise compared to the previous year. 3D proved to be the key growth driver for the digitisation of screens as well as for overall box office. The European Audiovisual Observatory estimates that gross box office for the European Union increased by 12% year-on-year to a new record high of EUR 6.27 billion in 2009, largely thanks to premium prices for 3D screenings.
Persbericht
Currently most digital theatres are to be found in Western Europe: as many as 3,904 screens, with a 198.2% increase compared to December 2008. The five leading markets in Europe in terms of admissions are also those with the highest number of digital screens: the top market, France, accounts for 19.3% of the digital total, the United Kingdom 14.2% and Germany 12.6%, followed by Italy with 9.1% and Spain with 5.1%. The remaining 789 digital screens are situated in Eastern Europe and the Mediterranean Rim, where there has been a considerable shift compared to December 2008 and a higher rate of growth than in Western Europe (+258.6%): the countries where the greatest development has taken place are Russia with 352 digital screens (7.5% of Europe’s total), Poland with 176 screens (3.8%) and Turkey with 62 screens (1.3%).
Bron: Mediasalles